A super app serves as a one-stop shop for all your customers’ demands. Essentially, a super app is a platform that houses several services. Everything from on-demand food delivery to transportation booking and payment may be accomplished via a single application. A super app enables mobile users to combine the benefits of third-party merchants without installing additional applications.
In developing countries like India, Southeast Asia, and South America, the Super App concept has already gained traction. The US strategy, or more precisely, the Silicon Valley model, is to develop vertically first and subsequently worldwide. On the other hand, the objective of these mega app start-ups is to grow horizontally and to establish a foothold in a particular location.
Super-apps have been around for quite some time in the Asian market. However, many people have yet to get their hands on a revolutionary app. It’s possible that acquiring a Super app will provide an excellent chance for entrepreneurs and those seeking fresh company ideas.
By 2025, the super app revenue is anticipated to reach $23 billion.
Super app development features
The super versions of Android and iOS applications are mobile-first applications that enable users to access various services. Examples of super apps are the WeChat Life super app and the Grab Everyday super app.
Here are some of the most critical things your app should offer to create a super application.
- Integrating social media:
This feature enables users to sign in to the app, streamlining the registration and login procedure.
Users will monitor service providers and learn about their current whereabouts with this function.
- Support for several languages:
The program supports different languages, allowing users to choose their preferred language. Additionally, this will cover a sizable portion of the audience.
- Reservations on a scheduled basis:
Users will arrange their appointments far in advance if they need regular/daily commuting.
- Push Notifications:
Service providers will send alerts to users on order receipt, order shipment, and order about to arrive, among other things.
- Integration of a payment gateway:
Including an online payment option will enable consumers to make payments online.
Choosing a platform on which to build your super application
There are three ways to design an application.
Native Application: Native applications are designed for a single platform, such as Android, iOS, or Windows. Each of them has its programming language and development environment.
Cross-Platform Software: This method involves developing a single HTML5 app and optimizing it for several platforms. Hybrid applications, like native apps, are also installed through app stores.
Web App: This section is constructed and completely optimised for mobile use. These mobile applications have the same appearance and feel as native/hybrid apps but are accessed via browsers, just like any other website. Their UI/UX is subpar in comparison to native/hybrid applications.
How can you monetize your super application?
It may work as a jetpack for your company everywhere in the globe by following this new trend of omnichannel client contact. By adapting your applications to this new trend, you will expand your opportunities for massive success. With this new trend of using several applications inside an app and the development process in the United States of America and Europe, you may take your company to the next level. This is how:
- Establish a credit system for customers, agents, and merchants that supply services.
- Providing cross-border payment capabilities will build consumer and corporate confidence.
- Earn commissions from in-app purchase transactions.
- Advertise inside the app to increase web traffic and cash-generating.
- Integrate reward and loyalty programs for establishing long-term consumer connections.
Super App Development Cost
In India, the typical cost of app super development is between $25 and $45 per hour. In Europe and the United States, it might cost up to $100-$150 each hour. On average, any app cost calculator would estimate the cost of developing an app to be between USD 40K and USD 120K. However, establishing an omnichannel strategy app for a company symbolizes the “super you,” It does not need significant financial investment.
There are several methods for launching a super app. You may choose between an MVP, a pre-built super app, or a custom-built app.
You may launch an MVP for a low cost. It will cost between $10000 and USD 15000. A readymade super app may cost between $15,000 and $25,000, including minimum modification and built-in functionality. With all features developed from the ground up, a custom-built solution will cost between $50,000 and $100,000.
Factors that influence super app development costs
We’ve given a rough estimate of the prices required to develop a super app. The reasons contributing to price variations include the following:
The UI/UX Design
Of course, every client will need a UI/UX design that will have a higher user retention rate. Before the design reaches the final stage, it has to pass through several prototype testing to meet the client’s preference. The overall cost for the app design, therefore, will depend on the method or techniques used to perform the testing. Some of the features that contribute to price variation under the app’s design include UI optimization, branding, button placements, content writing, color psychology, typography, and visual elements.
The app development agency’s location
The region in which the development agency or team is located plays a crucial role in determining the overall costs of super app development. For example, a development agency located in the USA or UK will attract higher charges compared to one located in Asia or Africa. The table below shows approximate estimates of super app development costs based on the location.
Approximate super app development costs (hourly)
Size and type of the super app development team
Depending on what you want, you can outsource the development team, hire an in-house team, or get a freelancer to work on the project. The team size and type will have a major impact on the overall costs of the super app development.
While all choices are viable, each choice has advantages and disadvantages, with different prices for the same app.
For instance, outsourcing an agency with a dedicated developers team will attract a quite higher cost but comes with lots of benefits. Hiring a freelancer, on the other hand, will attract a lower cost, but this choice might impact the quality of the overall product and service delivery, especially because the freelancers might not have the required modern tools and tech knowledge for the project at hand.
As for the in-house team, this is the most expensive way, especially because of the processes and the expenses you will incur through advertisements and conducting interviews.
Note: You will need to have about two project managers, 2 business analysts, 3 front-end developers, 3 back-end developers, 2 designers, and 2 quality assurance analysts to ensure your project turns out successfully.
The features you will want to be included in the app during the development process play a crucial role in determining the whole super app development cost. In reality, a complex app with many features will cost more compared to a basic app with basic features. However, you should note that a fully functioning app with high user retention requires more sophisticated features.
Once the app is deployed in the market and has gained traction, that isn’t the end. The ever-changing business dynamics and tech environment will require you to keep regular updates to ensure your app remains useful in the market. Therefore, you should set aside the cost for app maintenance after launching it to the market, and this affects the overall costs of developing super apps.
Super applications are projected to dominate the Asia-Pacific app industry, particularly in India and China. The United States has yet to develop a popular super app. Here are three reasons why now is the ideal moment to join the mega app market:
- By consolidating several services under one roof, super applications save clients time and effort.
- It assists organizations in delivering a consistent user experience to their consumers.
- Because users choose to download a single program to meet most of their demands while conserving memory space, they are likely to choose it.
Looking for super app development? contact mobile app development company and get a free quote today!