FemTech App Development

FemTech App Development Costs & Features

Digitalization of the healthcare sector has accelerated the need to develop digital solutions specifically for women’s health. Through FemTech apps, women can now embrace a self-care culture, enabling them to make valuable decisions as far as their health is concerned. It is now easy for women t track their pregnancy progress, manage various diseases, and track their menstrual health, thanks to these FemTech applications.

As the healthcare industry keeps growing, investors and entrepreneurs are on the move to invest in FemTech app development solutions to meet user needs. According to statistics, the FemTech app development industry is set to surpass $75 billion by 2025. But then, what is FemTech app development? What are the key features? How can you develop a FemTech app? Keep reading this guide to understand all aspects and insights of FemTech app development solutions.

What is FemTech app development? Top features of FemTech apps

FemTech apps are solutions that help women track and maintain a healthy lifestyle. They are self-reliant apps that women use to embrace healthy living habits.

Among the key features that make FemTech reliable and effective in women’s health include the following:

  • Telemedicine Services – this is a key feature in FemTech apps as it enables users to get personalized guidance when seeking medical help. Through this feature, users in remote areas can access medical services such as consulting healthcare experts conveniently.
  • Educational Resources – Women’s health is a wide subject; hence, the a need to integrate educational resources features that explain different aspects revolving around women’s health and lifestyle. The resources include expert advice, extensive videos, and informative articles.
  • Health Tracking – This is a key feature that encourages FemTech app users to track their wellness journey, note any changes or progress, and make valuable decisions that will improve their health status.
  • Security and Privacy – Patient data, including their health status, should be private and confidential. That is why it is essential to integrate solid security features during FemTech app development that meet GDPR compliance guidelines and regulations.
  • Menstrual Tracking – The menstrual tracking feature is one of the key features a developer should integrate into FemTech apps. This feature enables women to track their menstrual cycle dates, any symptoms, and flow intensity.
  • Symptom Management – Through this feature, women can monitor and control any symptoms affecting their reproductive health. For instance, menopause, endometriosis, and PCOS are among the symptoms affecting women’s health.
  • Medication Reminders – It is common for someone who is on medication to forget to take their medication at the required time. This feature helps women track and take their medication in a timely manner without missing out. For instance, taking birth control pills or hormone management medication.
  • Community Support – Integrating community support features such as social networking tools and forums helps engage users, enhance user experience, and offer extensive support for women’s health.
  • Fertility Tracking – Through the fertility tracking feature, women can easily predict their fertile periods and track their ovulation, which helps in conceiving and family planning.
  • Wearable device integration – This feature creates an easy platform, enabling women to integrate smart devices like fitness trackers and smartwatches to enhance data tracking and data synchronization.
  • User-friendly interface – An easy to navigate through the user interface is a key feature of FemTech apps. It enables users to track their health progress, pregnancy journey, and menstrual cycles easily.
  • AI integrationmachine learning and artificial intelligence algorithms continue to transform many sectors. It is, therefore, essential to integrate this feature in FemTech apps to help personalize and provide accurate medical recommendations. This in turn, helps women make useful decisions on matters concerning their health.

Types of FemTech apps

We have a wide range of FemTech apps that play different roles in women’s lifestyles. They include the following:

FemTech app

  • Breastfeeding Apps

These apps help nursing mothers get extensive support and useful information during the breastfeeding period. Through such apps, breastfeeding women get to earn the best lactation tips and hacks, thus helping them overcome challenges that come with breastfeeding, especially for first-time moms.

  • Mental Health Apps

Mental health is an issue touching many people, and women aren’t excluded. Through mental health apps, women get to learn stress management tips and other valuable insights about mental well-being.

What’s more, mental health apps with advanced features help women connect with professionals and get advice and hacks on managing mental issues.

  • Online Consulting Apps

These are apps that educate women on how to manage menstrual hygiene. Integrated with features like menstrual product details, period prediction, and period monitoring, these apps make the menstrual journey easy and seamless for all women.

  • Pregnancy Tracker Apps

The pregnancy journey can be full of ups and downs. That is why pregnancy tracker apps are essential in guiding women throughout the pregnancy journey. Women can monitor fetus development and learn nutrition and exercise tips to help them walk this tough journey in a seamless manner.

  • Breast Health Monitoring Apps

Regular breast self-examination is one important aspect of women’s lives. With this app, it is easy for women to track and monitor any changes or symptoms in their breasts, enabling them to take immediate action. Women can also learn tips and practices for preventing breast cancer through such apps.

  • Cancer Diagnosis Apps

Breast cancer & cervical cancer are among the scariest diseases affecting women’s health. Creating cancer diagnosis apps will help women access resourceful information on assessing cancer-related risks and precautions to take. Besides, women affected with cancer can use these apps to track and monitor their healing journey.

  • Trainer Apps

Many times, women struggle with fitness issues. As a result, there is a need to put in place apps that can help women monitor their fitness journey. With trainer apps, it becomes easy for women to manage their diets and workout schedules as they embrace a healthy and active lifestyle.

  • Birth Control App

Birth control apps help women decide on the best contraception methods and track their cycle to embrace a healthy sex life.

Integrated with features like contraceptive advice, medication tracking, and notification alerts, it becomes easy for women to decide the best approaches to embrace healthy living habits.

  • Ovulation Tracker App

Fertility issue is a big deal in women’s health. An ovulation tracker app is effective in helping women decide on their fertile period to either plan for pregnancy or avoid the pregnancy. What’s more, the ovulation tracker app offers women personalized information through ovulation prediction and period tracking features.

  • Menopause Management Apps

Menopause is a must-passthrough stage for all women. When this phase knocks, a woman’s body experiences rapid changes that can affect their mood and overall health. That is why menopause management apps are important in guiding women, offering extensive knowledge on hormone balance menopause symptoms, among many others. This enables women to have a smooth menopause transition.

  • Mothers’ Community Apps

These apps offer a reliable platform where mothers come together to share advice, experiences, and educative content on matters of parenting, breastfeeding, childbirth, and pregnancy, among other topics. They offer a secure platform for women to talk out what they are experiencing.

How to develop FemTech apps: step-by-step guide

Are you on the move to develop the best FemTech apps? Follow the steps below:

  • Study the market

Start by conducting in-depth market research to unmask specific needs affecting specific audiences. Having described different types of FemTech apps, you can choose one and create an app to solve the existing problems.

It can be a health & wellness app, a mother’s community app, or a pregnancy tracking app, among many others.

Doing in-depth market research will help you highlight the issues affecting the target audience, learn from existing opportunities in the market, and create a plan for how to solve such issues.

  • Define Objectives and Features

Once you settle on a specific niche, it is now time to define the objectives and features you should include in the FemTech app.

Depending on the type of FemTech app you want to build, include features that will make it easy for users to use and solve their problems.

  • App monetization approach

Next, think of how the app will generate revenue. Here, you can think of different models & strategies of app monetization, such as ad-supported, subscription-based, or freemium.

At this point, you can also integrate in-app purchase feature, which enables you to connect your online store products, which will boost your FemTech e-commerce business.

Note: Make sure you settle on a model that suits your target audience and your business at large.

  • Chose the right team

With everything in place, you will now need the FemTech app development team, and that is where Aalpha Information Systems comes in.

You will need a developer team, designers, and other experts who will help you actualize your business concept.

Note: The teams you choose should understand the market trends, integrate the latest technologies and practices in the FemTech app development industry, and offer insightful advice that will help boost your business.

  • MVP – minimum viable product development

Build MVP version of the FemTech app. An MVP always has all the basic features to prove the concept idea is valid.

Here, you will work hand in hand with the development team, gather feedback, and determine if the concept ideal is valid.

You can alter changes until you are satisfied with the final MVP. From here, you are good to proceed with the FemTech app development.

  • Documentation

Before the team starts the FemTech app development process, it is important to create the app’s documentation, which includes functionality, design and architecture.

This is a key step as it will enable you to monitor app development progress, maintain consistency, and simplify the development process, enabling the team to maintain the code.

  • App Development

Finally, you can now let the team stat the actual FemTech app development process. It is essential to divide this phase into front-end and back-end development.

Back-end development is all about building the data storage and serving side processes while front-end is all about creating the best UI and experience.

Once the team finishes the FemTech app development, it is key to test and debug, ensuring the app is fully functional with no arising issues.

Finally, once you verify everything, the app can be deployed to app stores.

  • Maintenance

After the deployment and launching of the FemTech app, it is essential to maintain and update the app more often to ensure it meets user requirements with the changing market trends.

Maintenance involves the following activities:

  • Improving some features based on user feedback
  • Adding new features to meet market changes
  • Fixing bugs, if any, to enhance the app’s performance.

What is the cost of developing a FemTech App?

The cost of creating a custom FemTech app can be between $30,000 and $25,000 or even more. The price variation is influenced by a number of factors, such as expert levels of the development team, design features, selected platform, functionalities, and complexity, among others.

Factors influencing the cost of developing the FemTech app

The following factors will contribute highly to the costs you will incur developing a FemTech app.

  • Complexity

Different FemTech apps have different levels of complexity. Of course, a complex FemTech app will require the integration of advanced features, and this will cost more. On the contrary, a basic or simple FemTech app will require basic features, hence lower costs.

  • UI/UX Strategy Investment

UI/UX design has a big role in enhancing user satisfaction and engagement. That is why it is a requirement to invest in resources that will enhance the app’s viability.

  • Type of platform

Whether you are deploying the app on iOS, Android, or both platforms, the overall FemTech app development costs won’t be the same.

Different platforms have specific audiences, market share, and specific features, and all these elements impact the overall costs of building such an app.

Besides, each platform has its set of requirements, hence the need to add resources and integrate technologies for the maintenance, testing, and coding of the FemTech app.

  • Type and size of the team

The expertise level of the development team and the number of developers working on a FemTech app influence the overall FemTech app development costs.

When the team of big and experienced, you are likely to spend more. However, the development process will be faster, and you will get a top-quality FemTech app.

It is, therefore, essential to strike a balance between the teams, the quality of the app, and your budget.

  • Developer’s location

A developer located in the USA, UK, or Canada will attract higher charges. This is contrary to developers from other regions of the world. The price variation is influenced by the living standards, access to resources, and lifestyles of people living in specific regions.

What is the future of FemTech app development?

FemTech app development is growing rapidly. In 2021, the FemTech market value reached $51 billion, according to Statista data. The growth curve is set to grow even more, reaching a market value of $103 billion in 2030.

Examples of FemTech apps you should check out

  • Tia
  • Glow
  • Clue
  • Adio
  • Flo
  • Perci Health
  • Forth
  • Peanut
  • MyFitnessPal
  • Peloton
  • Bonzun
  • Ekho Well-being
  • Lioness
  • Always You


As technology keeps transforming different industries, investors and stakeholders are on the move to create innovative apps specifically for women’s health.

As an entrepreneur, you can create FemTech apps to solve a specific problem affecting women’s health. Although developing such an app is a complex process, we have you covered.

Get in touch, and let our team of experts transform your concept idea into reality by developing a highly scalable, user-friendly, and engaging FemTech app.

Want to develop a FemTech app? Connect with our Healthcare app development company – Aalpha information systems!


Written by:

Stuti Dhruv

Stuti Dhruv is a Senior Consultant at Aalpha Information Systems, specializing in pre-sales and advising clients on the latest technology trends. With years of experience in the IT industry, she helps businesses harness the power of technology for growth and success.

Stuti Dhruv is a Senior Consultant at Aalpha Information Systems, specializing in pre-sales and advising clients on the latest technology trends. With years of experience in the IT industry, she helps businesses harness the power of technology for growth and success.