Are you a designer in app development? Or are you looking forward to becoming the next top-notch designer? Well, whether you specialize in mobile or website app development, you need to understand the element of white space in the whole concept of development. Among the things to discuss in this write-up include:
- What is white space in the design field?
- What is the purpose of white space?
- Does white space have any benefits in the design field?
Keep reading to unleash these and more elements.
During the design process, it may look fulfilling to fill the whole space with different content. However, do you know such a move will mean a bad-looking and cluttered user interface?
A good design must be clear, and the user interface to enhance smooth user interaction with the product. So, while designing, the designers include white spaces to enhance a good and effective user interface.
Understanding white space in design
Also called negative space, white space is the space without any content and useful elements of the page. These white spaces create a breathing space in the design as they enhance minimizing the amount of functionality and text users interact with on the go.
Literally, this space isn’t necessarily white. It is simply any space serving as functional elements or serving as the background for the content.
As a designer, you can include white spaces by including:
- Paddings and margins around functional elements
- Letter spacing and line spacing in the text
The Benefits of white spaces in the design
If you own a corporate or business, then you must be wondering if white spaces in design have any positive impact on your business. While you may love the idea of filling up all the spaces on your website, avoid making such a mistake. These white spaces have a wide range of benefits in improving the overall user experience and design, as described below.
Enhances compatibility with different devices
The users might not have the same devices when visiting your website. Some have devices with large screen sizes, while some use devices with small screens devices. The moment a client visits your website, they can view the white spaces on the right and left of the site. This is a result of defining the images and contents within a pre-defined space. The allowance helps to create total flexibility to enable different users to access the content and view it well from different devices. So, devices with small screens will show fewer white spaces, while bigger devices with larger screens will show more white spaces.
Generally, reading content that fills the entire page can be more draining than reading strategically placed content. So, when using a device with a bigger screen, the user will enjoy the ease of text readability and understand the content faster.
Also, when you include the white spaces between text blocks, paragraphs, and images, it makes it easy for the users to understand the concept they are reading about. So, white spaces have the role of encouraging people to keep reading without getting bored.
Directs the attention to the right elements
White spaces help to distinguish important content on your page from unrelated content when a user visits the website. So, the user gets to see the right content first, which will keep them engaged in your website. Besides promoting the right attention, white spaces also help in speeding up conversions.
For instance, let’s use Google’s home screen. When you visit the page as a user, you basically need to search for something. You will see the white spaces directly, and you will not be confused about where to click the moment you open the website.
Things to consider before creating the white space
Well, now that you can comprehend white spaces and the benefits they offer to designers, the next element is to ensure as a designer, you include white spaces effectively in your design project. So, make sure you consider the following elements to ensure the effectiveness of the white spaces.
During the designing process, take note of the design topography specs, which include tracking, kerning, leading, style, color, size, and font. So, select a desirable white space layout that will improve the overall user experience and make users enjoy visiting and interacting with your website.
Attention and focus
Your website needs to have interactive content to engage the users. That is where white spaces come in. While including the white spaces, take note of the important parts and keep more attention to these areas while using white spaces. This enables the reader to shift their attention to specific areas for maximum interaction with your website.
Design tone and branding
The white spaces have a big impact on the overall design of your website. So, websites that have many micro white spaces may indicate luxury and minimalism. In the same case, websites that have small micro white spaces may appear informative. So, before including white spaces in your design, try and test with your users and get feedback on their perspectives about the design.
Do white spaces have any significant pitfalls in the design?
Many business owners perceive white spaces as wastage. However, we have described above why white spaces are significant in the design process. This is because many business owners think the space can be used to include more useful content relating to the website.
So, while it is quite hard, all designers need to make their clients understand the importance of white spaces in businesses by emphasizing how these elements simplify conversions and useability.
Another challenge comes when you are ready to make the investment. Including white spaces in the design means less content on each page. This means that designers must create more pages or folds to cover up all the intended content. While this is the only way to go, it is a bit costly for business owners.
As a business owner, you will require the best design for your website. This implies that the designer has the mandate to ensure quality and timely delivery of the product. So, it is essential that both parties understand the need to include white spaces during the design process and as part of the successful journey.
Finally, connect with website design company to know more benefits of white space in design.