Social media is highly popular among people of different backgrounds and ages. It is used by people and businesses. People use it to stay connected and entertained while businesses use it for marketing, earning the loyalty of customers, and communicating.

Reaching out to the right audience is important for a business and social media provides the perfect platform to find the clientele. Building a social media app plays a significant role in the success of the business.

Did you know? By 2025 the global social media user base is expected to hit 5.5 billion.

Types of social media networks:

There are different types of social networks and each type serves different goals. Generally, there are seven main groups and they are:

1. Relationship networks are extensively used for building professional and personal contact networks. These social platforms are also used for meeting new people and setting updates.
2. Media sharing networks offer excellent opportunities to the users and allow them to share photos and videos. These networks have gained a lot of popularity as they allow users to establish video channels and share their creative content with the world.
3. Some social media networks allow users to post online reviews about services and products. The online review platforms have location-based features that allow users to leave reviews on local businesses. Online reviews are effective in elevating the quality of service and products.
4. The discussion forums, communities, and Q and A services were the first social media platforms introduced. These platforms aimed to exchange useful knowledge and answer questions that the users have. These forums also provide links to valuable and informative videos and articles.
5. Social publishing platforms have gained a lot of popularity over the years. Blogging, microblogging, media, and text content platforms are a big trend nowadays.
6. There are bookmarking social networks that allow users to create a library of your favorite content. These sites suggest content based on your interests to keep you engaged.
7. The interest-based social media apps are for looking for people with similar interests. If you are interested in seeking out a book lover then Goodreads is the platform for you.

Creating social media apps:

Whatever type of social media app you choose to build you will have to start by making mobile software. The software aims to attract users and provide a memorable and quality user experience. To ensure a good experience you need to make sure that the app has good features. The cost of the app and its performance depends significantly on the features.

Check: Social media app developer

Main features of social media app:

• Bringing users on board:

It is an important feature as it is the first thing the users will see. The users should feel secure while they are sharing their personal information to create social media profile.

• Profiles:

Personal profiles serve as a tool for expressing individuality and self-expression. Providing users the opportunity to customize the profile and make it fun.

• Creating and sharing content:

Every social media app allows the users to share content because to connect and engage with other people on the social network. The social media app should allow users to create and share creative and engaging content.

• Feed suggestions:

The feed is an excellent feature and every social media app should have it. It allows the users to get information on the interests you highlight in your profile. The feed can provide information on the latest trends and keep the users up-to-date and use the app more.

• Adding communication tools:

Connecting with people is one of the major aims of social media apps. They allow users to discuss any topic they want. These apps have features such as instant messaging, audio chats, direct messaging, group chats, and video calling.

• Sharing feedback:

Sharing opinions and leaving a comment on social media posts is an interesting feature. Social media apps are perfect for sharing opinions.

• Searching:

A lot of people use social media apps to find friends, acquaintances, and content. To keep the people engaged and happy it is essential to provide a convenient search system so they can easily find what they are looking for. The system should have filters and sorting options.

• Managing contacts:

The social media app should have a contact management feature making it easy for people to keep track of your contacts and attract new ones.

• Notifications:

Every app should offer notifications. They are important because they remind the user to check the app whenever there is something new to check, making sure the users return to it.

There are so many other optional features that can be added to social media apps. The number of features determines the cost so make sure that you can afford the features you are adding.

Social media app development cost:

The cost to build a social media app can vary depending on the type of app and the features you choose to add. The cost of the app can range from $35,000 to $150,000. It is not a fixed estimate as there are a lot of things to consider like the cost of the domain name, quality of analysis check, hosting cost, etc. The development hours of the app also impact the cost. Starting with determining the available budget is the best first step to developing a social media app.

Check: Cost of mobile app development in India

Hope you’ve understood the cost to build social media App For more information contact Aalpha